Sponsorship2018-10-24T13:46:27+00:00

Working with Collett Festival

COLLETT FESTIVAL is a long established annual summer celebration held in Collett Park close to the centre of Shepton Mallet in Somerset. The event is run on behalf of the Collett Park Charity by Shepton Mallet Town Council.

We have successfully extended the Festival to a three-day celebration with an aggregated attendance of 8000 visitors across 4 separate events. Since 2016 we also now run a successful Autumn concert. We offer numerous sponsorship opportunities available to local and national businesses and companies.

In recent years, Brothers Cider, Tesco Shepton Mallet, Willmotts, Haskins, Free Range Accounting, idVerde and other companies and organisations including the Midsomer Series Newspapers (publishers of the Shepton Mallet Journal) gave their generous support to the Festival. It resulted in a record attendance of over 4000 visitors on the traditional Collett Park Day, and high attendances at two concerts and children’s party events. in 2018 we intend to further grow our relationships with our sponsors and supporters.

In 2016 and in the June 2017 events we had an estimated aggregate attendance of over 5000 visitors.  Judged on the success and enthusiasm expressed by visitors, sponsors and performers alike in the last three years, we predict higher attendances in 2018 as our reputation spreads, and our advertising budget increases and our promotional reach becomes more widespread.

The events have been licensed for up to 3000 people to attend both the Friday and Saturday’s concerts. We are licenced for up to 3000 on site at any one time at the Collett Park Day event with an aggregated attendance significantly higher throughout the 7 hours of trading.

The event is professionally staffed with trained security and event personnel, and complies with the highest standards of event safety covered by a full Premises Licence granted by Mendip District Council.

Advertising and Promotion

We are again joining forces with the Midsomer Series newspaper group (who publish 4 titles: the Wells Journal, Shepton Mallet Journal, the Cheddar Gazette and Somerset Gazette) as our media partner. Various editorial announcements will appear in this series of papers across the Mendip region.

  • With partners Wookey Hole Caves we will be distributing 10,000 leaflets across the whole of the region in many shops and food outlets.
  • Once again, we are producing a full colour programme brochure for wide distribution with a print run of 12,000 copies. They will be delivered to homes in Shepton Mallet and be available in shops and businesses across the main Somerset towns and villages. They will also be handed out at weekly markets across the Mendip towns, and will be available at point of sale in Tesco Stores in Shepton Mallet, Glastonbury and Wells. The brochures will also be available to Festival-goers at the event. Space will be allocated to all our main sponsors.
  • Tesco Stores in Shepton Mallet, Glastonbury and Wells will carry banner advertisements promoting the Festival (and carrying the main sponsors logos) in the week’s leading to the Festival.
  • Our multi-page Festival website will carry Sponsors’ branding and links to Sponsors’ own websites.
  • We link to Facebook and Twitter sites drawing thousands of visits from across the region.
  • Banners will be displayed in the weeks preceding the Festival in prominent locations in Shepton Mallet, Wells and the surrounding area.
  • We offer banner advertising on the front of the stage and on the bandstand. Drop large-scale banners will carry main sponsor logos in the stage design throughout the Festival.
  • Festival is advertised in the “What’s On” sections in Press and on the Internet.
  • Your Presence at the Festival
  • We offer an ideal opportunity for you to reach more of the local Shepton Mallet (and its hinterland) population than any comparable event.
  • The Festival is an ideal, cost effective way for you to make a presence and promote your message in today’s crowded marketplace.

Programme Advertising

The full colour Festival programme is given free to every person attending the Festival as well as being distributed to numerous retail and tourist outlets leading up to the event.

Advertising Rate Card

¼ Page £55, ½ Page £105, Whole Page £200, Inside cover £300

Advertising Boards

Advertising space in the Festival venue is also possible. Please contact us for further details.

For advertising and sponsorship enquiries

Email: info@sheptonmallet-tc.gov.uk
Phone: 01749 343984

Sponsorship Opportunities

GOLD PACKAGE £2,000+

  • Top level Festival branding and the ability to included in the title of individual events in the programme
  • Opportunity for sponsorship of specific venues (main stage, marquees and bandstand) and events. This could also extend to sponsoring our litter pick, our stewarding team or our Correx boards displayed across the Mendip region.
  • Hospitality benefits for your key guests
  • Festival brochure profile (including full page advertising space on back cover or inner covers)
  • Company logo to appear prominently on all Festival print, signage and advertising
  • Banner on barrier on main arena
  • Company logo and acknowledgement on Festival website
  • Link to sponsor’s website
  • Complementary display space up to 3m x 6m in key site in main area

SILVER PACKAGE £1,000+

  • Mid-level Festival branding
  • Opportunity for sponsorship of specific venues (main stage, marquees and bandstand) and events. This could also extend to sponsoring our litter pick or our stewarding team.
  • Festival brochure profile (including full page advertising space)
  • Company logo to appear at medium size on all Festival print, signage and advertising
  • Banner on barrier on main arena
  • Company logo and acknowledgement on Festival website
  • Link to sponsor’s website
  • 3m x 3m space in main area

BRONZE PACKAGE £500+

  • Opportunity for sponsorship of specific venues (main stage, marquees and bandstand) and events. This could also extend to sponsoring our litter pick or our stewarding team.
  • Festival brochure profile (including half page advertising space)
  • Company logo to appear on all Festival print, signage and advertising
  • Company logo and acknowledgement on Festival website
  • Link to sponsor’s website

SPOTLIGHT PACKAGE £100+

• Festival Brochure mini profile (including quarter page advertising space)
• Company logo in Festival Brochure and website
• Link to sponsor’s website

“IN KIND” SPONSORSHIP

Support can also take the form of goods and services provided by the Sponsor. We will be happy to discuss non-financial contributions and corresponding Sponsor benefits.

We have outlined the typical levels of sponsorships opportunities that we are offering, but if you require a more tailor-made package, please do not hesitate to contact us.